Novartis changes its main source of Top Talent

• Novartis traditionally hired via MBA schools for future company leader rotational programs
• Novartis wanted to diversify sources and types of talent, to access more digital profiles coming from new backgrounds
• Novartis wanted to position themselves as the most attractive Pharmaceutical company in Spain for top talent
• Novartis would like to reduce cost per hire

Developed an off-line and on-line repositioning strategy to attract different talent and position themselves more attractively while reducing costs:

• Created a recurring event for rotational program to attract different types of talent and access digital profiles from different backgrounds
• Developed a Talent Pool to attract top talent interested in Novartis and promote activities and events for Novas interested in Novartis.
• Joined the Nova 111 List as an exclusive Healthcare partner and reinforced its brand as the most attractive Pharma company in Spain for top talent.