Accelerating market entry: Electra’s swift expansion across Spain

Challenges and objective

  • New market launch: Electra was expanding into Spain with two general managers leading the charge from France.
  • High growth pressure: The EV charging market moves fast, and any delay in team building risked commercial setbacks.
  • Lean setup: The leadership team needed to focus on growth and business development, not spend months on hiring.
  • Top talent requirement: Sought to hire the best people, not the most available—requiring highly selective recruitment. Listen to Pierre, our contact person at Forefront, talking about her experience with us.
  • Pierre Taslé d'Héliand
    Co-General Manager Electra Spain

    “I would recommend Nova to any company entering a new market or in hypergrowth mode. They bring reactivity, trust, and real partnership. For us, they were essential in building our Spanish team quickly, with no compromise on quality.”

    Solution implemented

  • Fast-track talent search for multiple strategic and operational roles in a new geography.
  • Delivered only high-quality, mission-aligned candidates—not volume, but precision.
  • Close collaboration between Nova’s talent partners and Electra’s leadership team for seamless communication and trust.
  • Hired 8 exceptional professionals in record time, building nearly half of the Spanish team through Nova.
  • Results

    8
    Exceptional hires
    1
    Trusted partner

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